Assessing the opportunity to recover after the Covid-19 epidemic of the tourism industry, experts recognize that resort destinations will have a great opportunity after a period of “compression” because of social distance.
Redirect serving internal guests
These days, Mekong Riverside Boutique Resort & Spa in Cai Be town, Tien Giang province has started to operate again and receive increasing numbers of visitors day by day. Phan Xuan Anh, the founder of this resort, said that from the end of April until now, there has been a registration for guests to come and have fun, including Vietnamese and foreign guests living and working in Vietnam.
“In the past, the number of resort guests was mainly international. But in this context, when world movements were complicated and international routes were not reopened, we had to redirect to the domestic market. countries and add some services suitable for new customers “- Mr. Phan Xuan Anh shared.
The Covid-19 epidemic is still rife around the world. Therefore, it is difficult to determine the time for international arrivals. In contrast, many high-income Vietnamese have previously traveled abroad, now because the epidemic cannot be exported. According to Mr. Xuan Anh, this is a potential customer that tourism business enterprises should target, especially in the resort segment.
Heritage Cruise to Ha Long Bay Photo: LAM GIANG
Aiming to serve this customer, a series of resorts, hotels and resorts in Khanh Hoa have launched promotions to attract tourists. Mr. Pham Minh Nhut, General Director of Hon Tam Tourist Area, Vice Chairman of Nha Trang Tourism Association – Khanh Hoa, said that the advantage of Nha Trang is the cool sea climate, so tourism is the main resort. is the highlight. “Currently, businesses in the association are cooperating with Vinmec Hospital, 22/12 Hospital to build a health-care resort, on May 22, to announce a medical examination and treatment tour. Silkworm is building a package of convalescence and yoga packages at preferential rates, “said Nhut.
On this occasion, Cam Ranh Riviera Beach Resort & Spa – a 5-star resort in Bai Dai Cam Ranh (Khanh Hoa province) also launched the biggest promotion program of the year. Accordingly, visitors are offered a “Loving Holiday” 5 days 4 nights free stay when owning a 2-day-1-night resort voucher in the Riviera, bringing the total vacation up to 6 days 5 nights. The price for this extended vacation is from VND 4.9 million to VND 12.9 million depending on the room type.
In response to the program “Vietnamese people travel Vietnam” launched by the Ministry of Culture, Sports and Tourism to stimulate domestic tourism after the Covid-19 epidemic, Heritage Cruises Binh Chuan Cat Ba Archipelago of Lux Group has launched preferential vouchers right in May so domestic tourists can experience this new tourism product. Promotion Voucher is only applicable to guests of Vietnamese nationality and ordered from now until 31 May.
With 2.5 million VND / person, visitors will admire the panoramic view of Ha Long Bay (Quang Ninh Province), Lan Ha Bay (Hai Phong City) in 2 days 1 night. In addition to enjoying luxurious meals, visitors can also participate in cooking classes, martial arts, spa, pool bar … Especially, the voucher includes entrance tickets and activities in the cruise such as boating kayak, canoe, squid fishing at night …
“Ha Long Bay is the wonder of the world, next to it is Lan Ha Bay with the scenery from floating fishing villages, limestone mountains … Lan Ha Bay has just named in the most beautiful bays in the world. Heritage Cruise will take you guests discover these resort paradise “- Mr. Pham Ha, CEO of Lux Group, introduced.
Even airlines also reduce routes to resorts to stimulate tourism. Vietnam Airlines has just deployed fares from only 1,526,000 VND / one way (excluding taxes and fees) for passengers flying from Northern and Central provinces to Con Dao (connecting via Ho Chi Minh City or Can Tho).
“Con Dao is famous for its beautiful, sunny beaches, abundant nature reserves and fresh, warm air, especially suitable for tourists visiting and relaxing” – Vietnam Airlines representative looked take.
Not only are there great vacation destinations, Vietnam is also a culinary paradise. In 2019, Vietnam was honored to receive the award of “Asia’s Leading Culinary Destination 2019” at the 26th World Travel Awards and is being nominated as “Top Destination. world of cuisine “.
According to travel agencies, food is one of the places that is particularly noticeable in the tour itinerary. The typical dishes of each region are always included in the menu for visitors to explore, enjoy the diversity and richness of Vietnamese cuisine.
Therefore, tourism experts think that in order to stimulate domestic tourism, in addition to reducing prices and enriching the tour schedule, the food segment needs to be very concerned because Vietnamese psychology loves to enjoy food. regional characteristics.
According to Mr. Huynh Van Son, Chairman of the Saigon Sea Star Travel Company, another channel to serve the culinary needs of tourists is the night market. “At the night market visitors can enjoy not only local produce but also a lot of other delicacies in all regions” – Mr. Son analyzed and said that the night market and the travel agencies have a close relationship. together, if traveling together, cooperating to best serve tourists on the tour, it will contribute to stimulate domestic tourism.
After the bread came to promote broken rice
Recently, the Department of Tourism of Ho Chi Minh City held a “I love Saigon bread” week to promote bread that is very familiar to many people and recently, many popular websites specializing in tourism in the world advise you to try when coming to Vietnam.
Ms. Vo Thi Ngoc Thuy, Deputy Director of Ho Chi Minh City Department of Tourism, said that the campaign to promote Vietnamese bread – Saigon bread has recently achieved positive results. According to Thuy, the upcoming plan of the TP tourism industry will be to promote broken rice. This is also a typical dish of Ho Chi Minh City. Although many localities also have this dish, they must enjoy “Saigon broken rice” because it has its own color and flavor. “The advertising campaign will contribute to bringing cuisine in general, broken rice in particular becomes an indispensable when visitors come to Ho Chi Minh City” – Ms. Thuy said.
Ms. VU QUI PHUONG (living in Ho Chi Minh City):
Where I go, I definitely have to try the typical products and dishes of that region. For example, to go to Tay Ninh to eat Trang Bang rice paper, to go to An Giang to eat hotpot or go to Hoi An to eat high floor …
I also like to visit the craft villages, go to the kitchen to see how people make that dish and even more enjoy it if I try it myself. In addition to building tours, sightseeing tours, landscapes, businesses doing tourism can build a pure food tour in the direction of practical experience and enjoy on the spot that may attract visitors.
Mr. NGUYEN HUY TUNG (living in Hanoi):
When organizing the whole family to travel after the epidemic, I directed to the ecotourism and entertainment destinations such as Da Nang, Quy Nhon (Binh Dinh province) … so that everyone can enjoy the beautiful scenery. moderate nature can relax.
In my opinion, travel businesses in these localities need to promote image promotion, strengthen connectivity and build more preferential travel products, promote more but still ensure quality and safety to attract tourists, especially during the upcoming summer holidays.